Privacy Policy

1. About This Policy

CareCompare.ca (“CareCompare,” “we,” “us,” or “our”) is operated by a Canadian numbered company. This privacy policy explains how we collect, use, disclose, and protect information in accordance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and British Columbia’s Personal Information Protection Act (PIPA).

CareCompare is a public directory of senior living facilities in British Columbia. We do not operate any user account system and do not collect personal information from visitors beyond what is described below.

2. Information We Collect

2.1 Facility Information (Publicly Available)

We collect and display information about senior living facilities from publicly available sources, including:

• The BC Office of the Seniors Advocate — quality indicators, staffing data, inspection results, and facility details published by the provincial government.
• Google Maps — business listings, ratings, review counts, addresses, phone numbers, and websites that are publicly available on Google.
• Public inspection records and licensing data from provincial health authorities.

This information is publicly available and is collected for the purpose of helping families research and compare senior living options. Under PIPEDA, publicly available information that is specified by regulation may be collected and used without consent for journalistic, artistic, or literary purposes, or for the creation of a publicly available directory.

2.2 Website Analytics (Automatically Collected)

When you visit CareCompare.ca, we automatically collect standard web analytics data through cookies and similar technologies:

• Pages visited and time spent on each page
• Referring website or search terms
• Browser type and operating system
• Approximate geographic location (city/region level)
• Device type (desktop, mobile, tablet)

This data is collected in aggregate form and is not used to identify individual visitors. We use this information solely to understand how our website is used and to improve the service.

2.3 Information We Do Not Collect

We do not collect:

• Names, email addresses, or other personal contact information
• Account credentials (we have no user account system)
• Payment or financial information
• Health or medical information about individuals
• Information about residents, patients, or family members of facility residents

3. How We Use Information

We use the information we collect to:

• Display and maintain our directory of senior living facilities
• Provide search, comparison, and filtering features for visitors
• Generate AI-powered summaries and analysis of publicly available reviews
• Improve the accuracy and completeness of facility listings
• Monitor website performance and fix technical issues

4. Cookies and Tracking Technologies

CareCompare uses cookies for basic website analytics. Cookies are small text files stored on your device when you visit our website.

• Essential cookies: Required for the website to function properly.
• Analytics cookies: Help us understand how visitors use the site so we can improve it. These collect anonymous, aggregated data only.

You can control cookies through your browser settings. Disabling cookies will not affect the core functionality of the website.

5. Disclosure of Information

We do not sell, rent, or trade any information to third parties. We may share anonymous, aggregated analytics data with service providers who help us operate the website (such as hosting and analytics providers). These providers are bound by their own privacy policies and data protection obligations.

6. Data Storage and Security

Facility data is stored on secure, encrypted servers. We use industry-standard security measures including HTTPS encryption for all data in transit. While no system is completely secure, we take reasonable steps to protect the information we hold.

Our hosting infrastructure may store data in Canada and the United States. By using this website, you acknowledge that your anonymous analytics data may be processed in either jurisdiction.

7. Third-Party Links

Our website contains links to third-party websites, including facility websites, Google Maps, and government resources. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing them with any personal information.

8. Your Rights Under PIPEDA

Under Canadian privacy law, you have the right to:

• Know what personal information we hold about you (note: we do not collect personal information from website visitors)
• Request correction of any inaccurate facility information
• File a complaint with the Office of the Privacy Commissioner of Canada if you believe your privacy rights have been violated

9. Facility Operators

If you are a facility operator and believe that information displayed about your facility is inaccurate, please contact us at contact@carecompare.ca and we will review and correct the information promptly.

10. Children’s Privacy

CareCompare is not directed at children under 13 and we do not knowingly collect personal information from children.

11. Changes to This Policy

We may update this privacy policy from time to time. Changes will be posted on this page with an updated “Last updated” date. Continued use of the website after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions about this privacy policy or our data practices, please contact us at:

contact@carecompare.ca

You may also contact the Office of the Privacy Commissioner of Canada at www.priv.gc.ca or 1-800-282-1376.